Is Google TV Doomed? Not Necessarily

NEW YORK (TheStreet) -- When at first you don't succeed, you most often fail again. The rule of failure begetting more failure is neither scientific nor ironclad, but with exceptions -- like Apple's(AAPL) triumphant move back into tablets -- it tends to hold more often than not.

Enter Google TV. Reports abound that Google(GOOG) is going right back at Google TV in a (repeated) attempt to establish a beachhead in your living room, maiming or fatally wounding satellite and cable companies like Cablevision(CVC) , Time Warner(TWX) and Dish Network(DISH) in the process.

But to hear CNBC talk about it, you wouldn't know that Google has failed before and recently: in 2010. Said CNBC, full of unbridled promise: "Google has Google TV. They've made deals with most the major TV companies to imbed their software so the way you search for content, you navigate, you look for what to watch and even how you access YouTube on television set is going to be through their technology. They see that people are watching and they want to control that."