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Connecting With Social Media ETFs

Tickers in this article: LNKD GOOG FDN SOCL YELP AMZN

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Attempting to use a dedicated ETF like SOCL may not be the best or most comfortable strategy for those looking to take advantage of social media proliferation. Instead, investors may want to consider taking aim at the broader Internet realm. Thanks to the advent of smartphones and tablets, today's consumer can access the Internet at anytime, anywhere. The services provided by companies such as Facebook, Twitter, and Pinterest have only helped to further engrain the Internet into many of our daily lives. As growing crowds of people turn to the World Wide Web in order to connect with loved ones, get their retail fix, or find out what is happening around the world, companies like Amazon(AMZN) , Google(GOOG) , and eBay(EBAY) will be standing on the sidelines prepared to profit.