Apple Should Fire Another Nail Into Best Buy's Coffin
That's what it has come to as this story plays out for Apple. And it's definitely what it has come to for Best Buy. The company proved this when it let (and pretty much forced) one of the nation's youngest and hottest executives to jump that sinking ship .
Best Buy sits, for all intents and purposes, idle; a company waiting, wishing and hoping for the world to change, instead of issuing the pace of innovation an ultimatum and moving to change the world.
Apple should want no part, no guilt by association, no relationship whatsoever with that mess. I highly doubt such a seemingly drastic, but strategically shrewd move would hurt sales much, if at all.
--Written by Rocco Pendola in Santa Monica, Calif.