BlackBerry Z10 Launches but Concerns Remain
NEW YORK (TheStreet) -- BlackBerry
In a research note, Raymond James analyst Tavis McCourt said BlackBerry is seeing some positive data on initial demand for the BlackBerry 10 platform, especially in light of some recent data points, but that competition is increasing, and fast.
Samsung recently announced its new Galaxy S 4 phone, running Google's
"We believe BBRY's launch in the strategically important US market will run into intense competition as Samsung, Apple, HTC and Nokia refresh their line-ups," McCourt wrote in the note.
Earlier this month, BlackBerry announced an "established partner" purchased 1 million BlackBerry 10 devices, with shipments to start immediately.
CEO Thorsten Heins also recently said that sales of the BlackBerry 10 set a record for its launch day in Canada, up 50% from other launches. Sales in the U.K. were also exceptionally strong, with three times the best performance ever for a first week. But BlackBerry is now entering the top smartphone market in the world, the U.S., and that may prove to be a different beast altogether.
The Z10 is slated to launch on AT&T
That's a tough nut to crack, as users of the iPhone and Galaxy, the two most dominant phones in the U.S., are essentially the same. A research note from Consumer Intelligence Partners shows that iPhone and Galaxy S III users spend similar amounts of time on their phone for calling, texting, email, and Internet access. It's going to be tough to port users from these platforms, though CEO Heins has said BlackBerry is seeing some defectors, but no concrete material was given.