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Why the Super Bowl Is Big for Small Business

NEW YORK (TheStreet) -- The Super Bowl is a once a year event, but its big business for the local economies that host it each year.

This year in the Super Bowl's first-ever cold weather event, the Denver Broncos face off against the Seattle Seahawks at MetLife stadium in East Rutherford, N.J. Reports citing the Super Bowl Host Committee say the event will infuse between $550 million and $600 million into the New York-New Jersey economy. That said, there has been some criticism as whether that number is accurate, especially in the surrounding towns of East Rutherford.


Still if you think about all the logistics that go into planning the Super Bowl and events leading up to the game - from hotels and limo companies, to digital commercial printers, to cookie makers, to groceries and restaurants - there are plenty of local small businesses that are reaping the benefits from a New York-New Jersey Super Bowl. That means more jobs, both temporary and full time, in the tri-state area.

Here are four small businesses that are loving this year's Super Bowl.