Connecting With Social Media ETFs
While it lacks direct exposure to many publicly traded social media names, the First Trust Dow Jones Internet Index Fund(FDN) appears to be a more reliable play for investors looking to position themselves for industry's growth. In addition, the fund boasts the proper size and trading volume that will allow it to overcome liquidity challenges.
Facebook's Instagram purchase is likely the first of many social media-related stories that will steal headlines in the coming weeks as investors, analysts and market commentators anxiously prepare for the Facebook IPO which is reportedly scheduled for May.
We are in the midst of an exciting period for this fledgling corner of the technology sector. Nevertheless, investors should be careful not to let themselves get carried away here.