The Computer Electronics Show 2013: 5 Tech Companies To Watch

Tickers in this article: INTC LPL MSFT NVDA SNE

The Computer Electronics Show (“CES”) marks the peak for technology stocks. Tech firms showcase their best products. Pent-up interest for these new products is usually already priced into the stock price. Once news is announced, tech stocks tend to fall.

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1. NVIDIA Corporation (NVDA): Provides visual computing, high performance computing, and mobile computing solutions that generate interactive graphics on various devices ranging from tablets and smart phones to notebooks and workstations. Market cap at $7.8B, most recent closing price at $12.49.

NVIDIA shares dropped 2.89% on January 7 after the company announced Project Shield. The graphics chip maker will be building new Android portable gaming consoles. The entry gives the company another source of revenue beyond sales for chips in computers and smartphones. In the short-term, the entry into portable gaming adds risks for investors. Demand could underwhelm, margins could be light, and the new business could distract the company from its core strengths.

 

2. LG Display Co., Ltd. (LPL): Engages in the manufacture and supply of thin film transistor liquid crystal displays (TFT-LCD) to original equipment manufacturers and multinational corporations primarily in Asia, the United States, and Europe. Market cap at $9.73B, most recent closing price at $13.59.

LG Electronics showcased a 55-inch OLED TV. OLED televisions may have favorable aesthetics, but the cost will deter most consumers. For around $19,999.99, the LG 84LM9600 is now available. The 55-inch model is $12,000 and will start shipping in March 2013.

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3. Sony Corporation (SNE): Designs, develops, manufactures, and sells electronic equipment, instruments, and devices for consumer, professional, and industrial markets worldwide. Market cap at $10.85B, most recent closing price at $10.72.

Like LG, Sony announced two new Ultra HD TVs, measuring 65- and 55-inches. Investors should not expect anything fundamental changing for Sony: weak interest in many of its product lines continues to hurt the company. In the camera line-up, Sony simplified its product offering. There are now 5 new models being introduced, compared to 12 that were introduced last year.