How Internet Radio Should Handle the Music Industry
Picture old, fat white guys wearing gold bracelets and over-sized wristwatches puffing cigars. These are the people single-handedly destroying -- or at least slowing down -- trajectories to sanity and progress as the consumption of music moves almost wholly to a digital access model. But it goes beyond consumption -- merely listening to music -- they're working overtime to kibosh a holistic approach to promoting every aspect of the process. From "record" sales to touring to branding and beyond.
There's a fundamental problem that doesn't get talked about much. The leaders of Internet radio companies -- and I'm not just talking about Pandora
They launch and run startups in the spirit of Apple
Oil and water. However, "little" startups actually operate within companies such as Ford (and, I think, GM), particularly around the issue of in-car entertainment. These guys are not afraid to let Apple or Google or Microsoft
The same even applies to old guard media. There's no question the big boys -- Time Warner
That's not the case with the music and radio guys. They have always kicked and screamed towards change, resisting every step of the way. They're, at best, adverse, though more often openly hostile to tech. That should bewilder you, given the fact that technology drives practically all of the success the music industrial complex -- and, ironically, the radio business -- has had over the last decade.